Facebook's efforts to transition to mobile have met with uneven success in some international markets, according to internal numbers obtained by TechCrunch.
While 53 percent of mobile users in Sweden are on Facebook, only 27 percent of mobile users in Germany access the social network on their handsets, according to metrics included in a "The Annual" report sent to partners and obtained by TechCrunch's Josh Constine. The playfully illustrated report, Constine reports, gives a never-before-broadcast look into which countries are driving the company's growth into mobile.
Competition from local social network StudiVZ has apparently stymied Facebook's growth in Germany, where the US company has captured only 43 percent of Internet users in total. However, the country does have 25 million monthly active users compared with Sweden's 4.9 million (57 percent).
Post a Comment